According to Botha, who is now using Facebook as an alternative to e-mail?

This question was previously asked in
UGC NET Library & Information Science Paper 2 - 13 Jun 2023 (Shift 2) Official Paper
View all UGC NET Papers >
  1. Generation X 
  2. Generation Z 
  3. Generation Y
  4. Generation W

Answer (Detailed Solution Below)

Option 3 : Generation Y
Free
UGC NET Paper 1: Held on 21st August 2024 Shift 1
13 K Users
50 Questions 100 Marks 60 Mins

Detailed Solution

Download Solution PDF

The correct answer is Generation Y

Key Points

  • As per P.S. Jeesmitha's definition in 2019, social media refers to a group of applications and websites, such as Facebook, Twitter, Whatsapp, LinkedIn, YouTube, and more, designed to connect individuals for sharing information and raising awareness about events through social networking.
  • As per Shivarama Rao, K. Subangi, M. C., and Malhan (2019), social software in the Web 2.0 era not only improves library practicality but also adds value to the librarian's role, enhancing the profession itself.
  • In 2011, E. Botha, M. Farshid, and L. Pitt observed that members of Generation 'Y' were increasingly turning to Facebook as a substitute for traditional email communication.

Additional Information

  • Academic social networking sites (ASNS) are digital platforms where users share academic content, track article demand, and engage in professional interactions and discussions.
  • Academia.edu:
    • ​Founded by Richard Price in 2008 in San Francisco as part of the Open Science movement, aims to promote and facilitate the publication of studies. 
    • Research Gate:
      • Founded in 2008 in Berlin by Ijad Madisch, Horst Fickenscher, and Sören Hofmayer, ResearchGate aims to connect researchers globally, fostering continuous communication without geographical limitations.
    • Method Space:
      • ​Sponsored by SAGE Publishing, is an online network designed for researchers of all levels, including students and professors, interested in research methods. It serves as a platform for networking, sharing research, and resources, and engaging in academic debates.
Latest UGC NET Updates

Last updated on Jun 19, 2025

-> The UGC NET City Slip 2025 has been released on its official website today.

-> The UGC NET June 2025 exam will be conducted from 25th to 29th June 2025.

-> The UGC-NET exam takes place for 85 subjects, to determine the eligibility for 'Junior Research Fellowship’ and ‘Assistant Professor’ posts, as well as for PhD. admissions.

-> The exam is conducted bi-annually - in June and December cycles.

-> The exam comprises two papers - Paper I and Paper II. Paper I consists of 50 questions and Paper II consists of 100 questions. 

-> The candidates who are preparing for the exam can check the UGC NET Previous Year Papers and UGC NET Test Series to boost their preparations.

More Web 2.0 & 3.0 Questions

More Information Sources & Services Questions

Get Free Access Now
Hot Links: teen patti gold real cash teen patti master gold download teen patti cash online teen patti real money teen patti gold new version 2024